Drive Customer Acquisition:

Increase Organic Performance

Why add SEO optimized content? PPC is growing more costly each day. Organic social is a thing of the past. But good content, content that provides value to the user, is still solid gold. Start earning more qualified search traffic to your website today.

SEO Services that Grow Traffic and Increase Revenue, Since 1995

Are you in it for the long haul? Should you spend time and money generating assets that might not offer ROI for 30-60 days or longer. If you’re looking for serious business growth over time, SEO, or search engine optimization is the strategy. Why does it work?  Because if your business promises to solve a user’s problem, don’t tell tem, show them. Offer content that educates, informs, entertains, amuses – that’s content of value. And that is SEO by 4th and Goal.

But writing content and curating images takes a ton of time. Maybe you’ve heard that all you need to do is find a top-ranked page and hire an out-of-state content farm to write your article and voila, traffic will pour into your website. Today’s users are sophisticated. They have seen a ton of websites and social media pages and can spot “fake” a mile away.

A custom SEO campaign with 4th & Goal targets on-page and off-page SEO, which includes things like keyword research and content implementation, to help your most valuable audience find you online. Not only that, but we will analyze the results of your business’s SEO strategy, evaluate any topic clusters and pillar pages, and ensure that your campaigns are performing at its best.

Are you ready to start optimizing your site for organic search?

Performance Dashboards

Clear and concise dashboards based on your business’s customized KPIs.

Predictive Analysis

We’ll help you stay ahead of competition by predicting SEO trends for your industry and business.

No Bait & Switch

You will receive trusted advice, full accountability, and obsessive attention.

Custom SEO Packages with Transparent Pricing

Optimizing for organic search encompasses a range of SEO techniques, and our SEO marketing agency leverages each one to help your business to grow and thrive among your competitors.

Bronze Plan

Silver Plan

Gold Plan

All SEO Packages Include:

  • Keyphrases optimized ( with less than 100,000 results)
  • Keyphrases optimized (Keyphrases with less than 1M results)
  • Custom Web server analysis & reporting
  • Custom Keyphrase research & selection
  • Custom Predictive keyword analysis
  • Custom Meta tags (Title & description)
  • Custom Optimization of robots.txt & GoogleBot crawls
  • Options for topic clusters and pillar pages
  • Custom Creation & registrations of sitemap.xml
  • Custom Quarterly Earned Media Content Assets
  • Google My Business optimization (if needed)
  • Mobile site optimization (if applicable)
  • Information architecture audit
  • Google Analytics setup w/ conversion tracking
  • Google Analytics traffic analysis
  • Custom Dashboards/Data Views
  • Local search optimization
  • Setup of website sitemapImage optimization
  • Link redirect auditCustom
  • 404 error page setup and optimizationSchema
  • HTML tagsCanonicalization analysis & domain unification
  • Quarterly web page freshness updatesInitial link analysis and disavow
  • Dedicated account representative
  • Online project management schedule
  • Ongoing quarterly keyword reporting
  • Ongoing monthly ROI, traffic, & goal reporting
  • Google data highlights
  • Ongoing quarterly competitor opportunity reportsInternal linking restructuring & optimizationLinkable content promotion
  • Header Tags Optimized (Ex. H1s)
  • Duplicate content analysis
  • Social media monitoring software
  • Keyword rank checker access with weekly updates (if requested)

Satisfied Customers

"4th & Goal has been our all-around website partner for many years. From SEO to hosting to day-to-day support, they've always been knowledgable and responsive. We trust 4th & Goal to do whatever job the right way."

Jeremy G.

"In a competitive industry like divorce law, having a consultant your can trust is of paramount importance. Our firm's website has turned into a lead gneration machine and with features like "click to text", we can act on leads faster than our competition."

Samuel E.

Reach Us

Do you want higher qaulity leads and shorter sales cycles?

711 S. Orchard St., 102
Madison, WI 53715

Text or Call: 1-608-260-7372