PPC Campaign Management:

Google Ads, Facebook, Instagram, etc.

You paid top dollar for that click. Now it is all up to your website! Pay per click (PPC) campaigns are more competitive than ever before. Whether you want online sales, B2B lead generation, or increased donations, our cost-effective PPC campaigns can help you reach your goals without the lag time of content campaigns. Go with the most trusted people in the room.

PPC Services that drive higher ROI and increased conversions.

Pay-per-click advertising is one of the fastest ways to target your most action-ready audiences. And we know that Facebook or Google will take your money as fast as you give it to them. But what happens next?

The right message at the right time is the key to lower costs per lead conversion. But your competition is running ads too. We deliver a custom PPC campaign targeted to meet your specific goals. Please review our transparent pricing below and learn more about how we can drive better results for your business.

Are you ready to start optimizing your campaigns?

Performance Dashboards

Agreed upon KPIs that match your objectives, not our profits.

Active Analysis

Optimize what works now but keep developing additional messaging, placement, and audience targeting.

Channel Appropriate

LinkedIn, Google, Bing, Facebook? We’ll help craft effective campaigns with minium wasted ad spend.

Custom PPC Packages with Transparent Pricing

Optimizing for organic search encompasses a range of SEO techniques, and our SEO marketing agency leverages each one to help your business to grow and thrive among your competitors.

Bronze Plan

Silver Plan

Gold Plan

All PPC Packages Include:

  • Monthly PPC spend with PPC networks
  • Keywords in campaign
  • Google PPC Network
  • Bing PPC Networks
  • Google Text Ad Remarketing & Banner Remarketing (if banner ads are included, provided by the client, or creative banner design is paid for)
  • Google Display Network
  • YouTube Video Ads (Clients need to provide video or purchase a WebFX web video production package)
  • Google In-Store Visit Reporting
  • Google customer match & audience match
  • Gmail Competitor Ads
  • MarketingCloudFX competitor intelligence
  • Initial campaign development & strategy
  • Advanced keyword research and selection
  • Industry analysis
  • Ad campaign copywriting
  • Ad copy performance testing
  • Ongoing keyword development and tweaking
  • Dynamic keyword insertion into ads
  • Google analytics integration & goal tracking
  • Results analysis/reporting
  • Strategic bid management
  • PPC account settings monitoring (Ex. Geotargeting)
  • Campaigns will be managed through client’s Google Ads account (client will retain Admin/owner access of all campaigns created)
  • Up to 100 web lead phone calls tracked per month
  • Up to 25 web lead phone calls transcribed per month

Satisfied Customers

"4th & Goal has been our all-around website partner for many years. From SEO to hosting to day-to-day support, they've always been knowledgable and responsive. We trust 4th & Goal to do whatever job the right way."

Jeremy G.

"In a competitive industry like divorce law, having a consultant your can trust is of paramount importance. Our firm's website has turned into a lead gneration machine and with features like "click to text", we can act on leads faster than our competition."

Samuel E.

Reach Us

Do you want higher qaulity leads and shorter sales cycles?

711 S. Orchard St., 102
Madison, WI 53715

Text or Call: 1-608-260-7372